Monday, October 4, 2010

What should be the next step in evolving RaceDriven.com?

Right now as I sit here today (October 4, 2010), I have invested over 5 ½ years into RaceDriven.com. I started with just an idea, a passion for blogging, writing, automobiles, motorsports, entertainment and NASCAR, a domain name and a drive to develop an amazing blog.

RaceDriven.com began as a personal blog and as time went on RaceDriven has evolved into a niche blog, a lifestream and of course now a blog of observations and insight into The Auto Industry, Motorsports and NASCAR. I can honestly say that in blogging and branding RaceDriven, I have succeeded in building a cool brand. I have even got the attention of several companies, media members and yes even NASCAR considering I’m a member of NASCAR’s Citizen Journalist Media Corp.

In a lot of ways, RaceDriven has opened doors that might not have been available without the site, although I will say that the blog has never gotten me a job which at this point I am looking for as I’m currently unemployed. But the blog has even made me some extra money and in this economy, every little bit helps.

However in blogging and branding RaceDriven.com over the last 5 ½ years, I like so many in this position have gotten to the point where I’m tired, exhausted and ready for a change. So here I sit at a crossroads on just what to do with RaceDriven.com.

I also have to say that I believe that readers are simply not as interested as they once were in reading long articles especially on NASCAR or the Automobile Industry as they use to be. But instead of reading long articles, people in this face pace world are more interested in social media, short articles and postings that get to the point quickly. And as we all know, Facebook and Twitter are leading the way in this ever changing way people get there news and opinions.

If that wasn’t enough, I have decided to evolve even more by branding myself Brian Vermette by launching my own personal blog and site called BrianVermette dot Com that is live right now. I feel like this is a good move for me, a personal blog and site expands my online presence could open even more doors for me.

But let’s stick with the matter at hand namely what is the future of RaceDriven.com? At this point I have several different options, from creating a human interest site, a site using Twitter (I’m not giving away all this one has to offer), a motorsports directory, or continue evolving the current blog as is with shorter articles and posting.

I have to say that even though shutting down RaceDriven isn’t an option for me especially with how much work I have put into the site, I might consider selling the domain name only RaceDriven.com in the future if the right opportunity comes along. Of course anyway that I go has to include keeping my word and honoring my advertising contracts.

So the big question is, where do I go from here? I would like to know what my readers think, what should I do with RaceDriven.com, creating a human interest site, a twitter type site that actually uses Twitter, a motorsports directory, or continue evolving the current blog as is with shorter articles? Or any suggestions?

Once I decide what to do next, it will be launched as RaceDriven.com v5.0. Hopefully that will be sometime during the course of this month (October) or sooner. But until then, I’m going to continue blogging as normal and testing a few thing.

But don’t forget to follow me on BrianVermette dot Com, the personal blog is where I discuss hot topics and more.