Tuesday, April 28, 2009

Should General Motors keep several models including the G8 from brands being phased out?

With General Motors announcing that they are accelerating there revised Viability Plan which will focus on four core brands in the U.S. - Chevrolet, Cadillac, Buick and GMC - with fewer nameplates and a more competitive level of marketing support per brand. At the same time will moves up the resolution of Saab, Saturn, and Hummer to the end of 2009 and phase out the Pontiac brand by 2010.

This not only got me thinking, but has a number of people thinking about what is going to happen to some of these vehicles under the phased out brands. For example, you have Hummer, Saab, Saturn and now the phased out by 2010 Pontiac, but the problem is while GM doesn’t need even four brands, they need two or three max they do need some well selling vehicles under those few brands. Pontiac has the G8 and the Solstice, Saturn has the Aura and Vue including the hybrid and I would be surprised if they didn’t save one Hummer, either the H2 or the H3, but as a diesel power plant.

One suggestion from the people over at the Straightline Blog is that GM should take the G8 and make it into the Chevrolet Camaro SS. Basically, the BMW M3 has both a coupe and a four-door sedan, so why not a four-door Chevrolet Camaro SS?

“The Camaro and the G8 already share a platform and although their engines aren't exactly the same they're pretty close. Leave the Impala for family duty and keep the rebadged G8 what it should be -- a full fledged sport sedan” – Straightline Blog

(Photo illustrations by Nick Wilcox, found on Straightline Blog)

However, in reading some of the comments, looking at the renderings above and looking at what models they have including Buick and Cadillac, Chevrolet currently has the Malibu and the Impala, but the Impala isn’t what it use to be, I agree with some of the comments, why not just have the G8 with its great styling replace the Impala, three more reasons would be, first the G8 would make a good cop car and family car, second, nor the Ford Mustang or the Dodge Challenger has a four-door model and that’s the Camaros competition nor should they ever and third, I agree with one comment in particular, “A 4 door Camaro seems wrong.”

So what does every one think, should GM make the G8 into a Camaro SS, the replacement of the Impala or let it go? My vote is for the G8 to be the replacement of the Chevrolet Impala with an SS model.